Voice-activated digital assistants are still popular, and let’s face it: some people talk to Alexa, Siri, or Cortana more than they chat to their family members. Voice search’s popularity at home and on mobile phones has resulted in one of the most dramatic revolutions in keyword usage.
Consider that for a moment. When we use Alexa for information, we word our search differently than when we use Google. For example, instead of typing “essay typer” into Google, a person looking for essay help can ask Cortana, “where can I find essay help services?” Choose your keywords while generating material based on the questions people could ask when using Siri or Alexa. This can help you gain more attention, and this digital marketing trend isn’t going anywhere.